Ahrefs Brand Radar tracks how often your brand is mentioned across AI answer engines and the web. It is a capable feature inside a capable suite, priced for enterprise SEO teams. If you are a plumber, designer or small studio, start here and step up to Ahrefs later if you need to.
Ahrefs has built its reputation on a deep backlink index and a clean Site Audit. Brand Radar extends that into AI answer engines, which is useful if you already have the budget and a team to act on what it reports.
Ahrefs is priced and shaped for enterprise SEO work. Brand Radar sits on higher tiers, so the cost jumps quickly when all you wanted was to know if ChatGPT mentions your business. The output is strong on reporting but light on hand-written fixes for a specific small site.
| Ahrefs (Brand Radar) | SEO for AI | |
|---|---|---|
| Starting price | $129 to $999 per month (Brand Radar on higher tiers) | £15 workbook or $197 one-off audit |
| Built for | enterprise SEO teams | Single-owner small businesses |
| Google SERP tracking | Yes | Not the focus |
| ChatGPT citation tracking | Yes, via Brand Radar add-on | Yes, monthly check included |
| FAQ schema pack | No | Free, five trades filled in |
| Written copy and schema for your site | No | Yes, in the audit |
| Commitment | Monthly subscription | One-off, no subscription |
14 steps. Homepage rewrite, schema pack, GBP fixes, monthly citation monitoring. DIY in one weekend.
Get the workbookWe write the copy and schema for your specific site. Priority backlog delivered in 3 business days.
Book the auditBrand Radar is Ahrefs' feature for tracking where your brand name shows up across AI answer engines and the wider web. It sits inside the Ahrefs suite and is gated to higher priced tiers, which makes it a fit for enterprise SEO teams rather than a single-owner business.
Brand Radar access is tied to upper tiers of Ahrefs pricing, not the $129 Lite plan. If you only need AI citation checks for one small business site, paying for a higher Ahrefs tier to unlock Brand Radar is a large jump for one feature.
We run a fixed set of buying-intent prompts for your business across ChatGPT, Perplexity and Claude each month and report whether you were cited. Brand Radar is broader, tracking mentions across many surfaces. For a plumber or designer, the narrower buying-intent view tends to produce clearer action.
No. Ahrefs is a reporting and analysis platform. It surfaces issues and opportunities but does not hand you rewritten homepage copy or JSON-LD. Our $197 audit includes the actual written copy and schema for your specific site.
That split works if you already need backlink analysis for an established content strategy. Most single-owner trades do not. Start with the $15 workbook, and only add Ahrefs later if your site grows into needing Site Audit and backlink tracking.
A prompt set tested across three AI models, a priority backlog of fixes, rewritten homepage hero and FAQ copy, and a JSON-LD schema block you or your developer can paste in. Delivered in 3 business days with a 90 day citation check included.